Guest post by Catherine Lavinia
The IAAF’s World Championships in Athletics is a separate sports event from the Olympic Games. The first competition was held in Helsinki in 1983 and over the years, the competition has grown in size, in terms of both the number of athletes taking part, the number of events included and the size of the audience watching the Championships. A notable change has been the steady addition of new women’s events to the schedule and by 2005, the schedule for men and women was almost equal.
The IAAF has long stressed its “sport for all” policy and therefore encourages sport and athletics in schools. You too can support their initiative by getting into the spirit of the Championships. How about going along to support the athletes at one of the road running events? Details of the route will be published nearer to the tournament on the IAAF website. You can also read some of the competitors’ diaries online for some exclusive insights into the minds and work-out regimes of the athletes in the run-up to the competition.
Or, if you have a knack for numbers, you can buy the IAAF World Athletics Series 2008-2011, the first digital e-book of the newest edition of the results and details of all the IAFF World Athletics Series events. And, even if you don’t have the agility, stamina or gold medal winning talent of the Championship athletes, you can really bring out your inner athlete by working out in the Adidas Originals range of stylish and ultra-comfortable work-out gear. The 2013 Championships are also going to be broadcast on national TV, so you’ll never be too far from the sporting action. Together with your new sport-ready outfit, you'll feel part of the sporting elite.
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